10 Reasons Why Magento is Best for eCommerce Development

by Rob Stephen getaprogrammer

Magento is now considered the best platform when it comes to eCommerce website development. Here are the key reasons why you should invest in Magento eCommerce development


A much sought-after Content Management System and eCommerce development platform, Magento is undoubtedly the best platform favoured by almost every eCommerce developer and business owner now. Extremely scalable, flexible, and easy to use and manage, you can create a highly engaging and robust eCommerce site using this platform or CMS framework. The platform enables developers to easily add customised features and functionalities to the eCommerce sites. This also means customising an eCommerce site as per the client requirements is easy with Magento. Additionally, Magento offers innumerable more benefits when it comes to eCommerce website development. 


And here are the key reasons why it is best to invest in Magento eCommerce development when you want a highly engaging and customer-driven online store. 


Magento is an open-source platform:

Being an open-source Content Management System or CMS platform, Magento is readily available and is free to use. It is widely used by eCommerce developers across the world now. Magento platform bestows consistent growth and visibility to eCommerce businesses. There’s no significant cost of using Magento platform features, which is the first major reason why eCommerce businesses, right from startups to enterprises prefer using this CMS for building their online stores. 


Magento offers high flexibility:

Magento eCommerce website development allows developers to easily incorporate advanced features and functionalities to an eCommerce site. The high flexibility of the platform makes the customisation of the shopping carts, online products, and web pages, easy and effortless for the developers. 


The CMS is SEO-optimised or SEO-friendly: 

Magento CMS is SEO-optimised or SEO-friendly. The platform offers SEO or optimisation features like sitemaps, URLs, meta tags, keywords, descriptions, and more. The developers can utilise these features and add the same for optimising an eCommerce site, making it SEO-friendly and boosting its ranking on the search engines. 


Magento is highly scalable and responsive: 

Another major reason why Magento is considered as the best eCommerce platform is that it enables easy accessibility of the sites on mobile devices that is it makes the sites mobile-friendly as well. Magento also comes with ready-made responsive themes that help developers to create fully responsive designs. Even mobile users can get the same look and feel while browsing the sites on their mobile devices irrespective of the screen size and resolution. This feature of the platform helps to drive more potential customers to the sites as most people prefer using a mobile device now for almost everything including online shopping. 


Also, Magento is a highly scalable platform. Small businesses or startups can even get their e-stores built with this platform using its Community version and later upgrade the site to the Enterprise version with the business growth due to the high scalability Magento offers. That’s another advantage of investing in Magento eCommerce development


Magento allows management of multiple storefronts using a single back-end: 

The platform allows the eCommerce developers to manage multiple storefronts using a single admin panel or back-end. With this feature and advantage of the platform, developers can now easily add and manage different products, different categories, thousands of product catalogues, and the other features of the multiple storefronts with just a single back-end, ensuring to provide a consistent and uniform shopping experience to all potential customers. 


It offers cross-browser compatibility: 

Magento is compatible with all web browsers, which is a major advantage of using it. The cross-browser compatibility feature of the CMS gives full-fledged accessibility on all browsers, thereby preventing any limitation or restriction on its usage. Hence, eCommerce sites built with it can be run on any browser and the shoppers can get the same experience no matter what browser he or she is using. This is why today Magento powers more than 35 per cent of the active eCommerce sites on the web. 


Easy third-party software integration: 

Magento Connect is the largest eCommerce application marketplace in the world now. Magento allows easy integration of the third-party extensions, plugins, software and programs as per your business or project needs. There are many third-party extensions available that can be integrated using Magento with Google Shopping, Google Analytics, PayPal, eBay, and more. The platform can integrate with other Content Management Systems like WordPress as well. 


Magento offers multi-currency and multi-lingual support: 

The CMS platform supports multiple languages and currencies. This makes it easy to promote the eCommerce sites across the world and allows customers to use the site in their native languages and use varied payment methods as per their convenience and location. 


A streamlined and seamless checkout process:  

Long and frustrating checkout processes is a major reason why most of the customer are seen leaving the shopping carts abandoned. And Magento ensures a streamlined and one-step checkout process that increases the sales rate of a Magento e-store. This feature also reduces or almost cuts down the number of vacant shopping carts while checking out. 


Review and feedback: 

Magento review and feedback options ensure continuous and smooth communication between owners, merchandisers, and shoppers. 


And with all these features and benefits of using Magento, it can be concluded that investing in it can be a smart choice for building your e-store. 


Rob Stephen is a dedicated Magento developer associated with an award-winning Magento eCommerce development company in Australia, PHPProgrammers. The author has written this article to let you know the major reasons why you go with Magento for your eCommerce website development.

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About Rob Stephen Magnate I     getaprogrammer

2,920 connections, 118 recommendations, 7,219 honor points.
Joined APSense since, August 21st, 2015, From Sydney, Australia.

Created on Oct 27th 2021 04:19. Viewed 356 times.


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