Essential Internet Marketing Tools for Building an Online Business

by Andre Kalis

The Most Important Internet Marketing Tools for Building an Online Business.

There are a number of marketing tools that are indispensable for real internet marketing success. They are not optional extras, but the must-haves, the prerequisites for building an internet marketing business.

1.) Your own website hosted on your own domain.

This is how you set up shop online, how you claim your piece of the cyber real estate. There's no other way of creating a true and reputable online presence, brand and credibility. You can't do this with an affiliate website, because you can't create your own content and establish your own identity with another person's (replicated!) website.Choosing your domain host wisely is one of the very first steps in the internet marketing process

2.) Building you own list of email subscribers.

(The money really is in your own list!) To build your own list, you need a mechanism on your website from where people can sign up for your email newsletter. This can be an opt-in box on your website or blog, but much more effective is the so-called squeeze page. A squeeze page is dedicated to getting people to sign up for your newsletter and has a strong compelling element. You use a squeeze page to basically bribe people to sign up for your  newsletter by offering them a quality product for free. Nothing wrong with this, it's the norm in internet marketing and the road to success!
Thus, to accomplish these two crucial processes to achieve internet marketing success, you need some tools and resources:

1. A domain and website hosting company
2. Squeeze pages
3. An auto responder service

Get it right from the start with the right tools and don't compromise on the quality of resources you choose for these most fundamental internet marketing requirements.

Additional reading material on list building

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About Andre Kalis Advanced     

182 connections, 2 recommendations, 465 honor points.
Joined APSense since, September 19th, 2010, From Cape Town, South Africa.

Created on Dec 31st 1969 18:00. Viewed 0 times.


Sean North Professional   Business
Hi Andre - a very informative post and excellent resources and reviews
Oct 17th 2010 06:03   
Abraham Van der Linde Committed   Online Entrepreneur
Hi Andre.

Good Blog.

Every new internet marketer need this. Although some newbies will benefit more from self hosted autoresponders, because of financial issues. They can later upgrade to Aweber or another paid autoresponder.
Oct 17th 2010 06:46   
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